The ALA Branding Game was created to get you thinking about the brands you know and use, or once used, on a regular basis, why you recognize them, and how you feel about them. At the end of this three-round game, participants will compare and discuss the American Legion Auxiliary brand and challenge each other to care for and promote the ALA brand with a new awareness of how others see the ALA as an organization. Everyone walks away from this game as winners!
